This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from dearestgift.com (the
“Site”). Personal information we collect When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse theSite, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about the behavior and interaction you have with the Site.

We refer to this automatically-collected information as “Device Information”. We collect Device Information using the following technologies:- “Cookies” are
data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to
disable cookies, visit //www.allaboutcookies.org. “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, as you make a purchase or make an attempt to purchase through the Site, we
collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email
address, and phone number. We refer to this information as “Order Information”.When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information. How do we use your personal information? We use the Order
Information that we generally collect to fulfill any orders placed through the
Site (including processing your payment information, arranging for shipping,
and providing you with invoices and/or order confirmations).

Additionally, we use this Order Information to:- Communicate with you;- Screen our orders against potential risk or fraud; and- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising (campaigns). Sharing your personal information We share your
Personal Information with third parties to help us use your Personal Information, as described above.

For
example, we use Shopify to power our online store - you can read more about how
Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
We also use Google Analytics to help us understand how our customers use the
Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/ You can also opt-out of Google Analytics

Here: https://tools.google.com/dlpage/gaoptout Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or another lawful request for information we receive, or to otherwise protect our rights.

Behavioural advertising As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more
information about how targeted advertising works, you can visit the Network
Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of targeted advertising by using the links below:- Facebook: https://www.facebook.com/settings/?tab=ads- Google: https://www.google.com/settings/ads/anonymous -
Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, myou can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. Do not track Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your
browser.Your rights If you are a European resident, you have
the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted.

If you would like to exercise this right, please contact us through thecontact informationn below. Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with
you (for example, if you make an order through the Site), or otherwise to
pursue our legitimate business interests listed above. Additionally, please
note that your information will be transferred outside of Europe, including to Canada and the United States.

Data retention When you place an
order through the Site, we will maintain your Order Information for our records
unless and until you ask us to delete this information. Changes to Privacy Policy We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. Any amendment to this Privacy Policy
will be posted on the Website and can beviewed at www.dearestgift.com.  No individual notice will be sent to you. You
are deemed to have acknowledged and agreed to any amended version of this
Privacy Policy if you continue to use the Site after the changes have taken
place.

As such, you are encouraged to visit the Site from time to time to ensure that you
are well informed of our latest policies in relation to personal data and
digital rights protection. Contact us For more information about our privacy practices, please contact us by email at info@dearestgift.com .